If you would like to suggest a speaker please click the button below and complete the online form.
Space is limited for the In Person Conference at The Palace Hotel. Register early.
For more information please visit our Registration Page.
To register successfully, you will need the following:
FPA number – in order to obtain member pricing. Contact your local FPA Chapter or FPA National to obtain your number. (If you have registered for past conferences, your FPA number may auto-populate.)
CFP® number – to earn CFP® credit your CFP® number must be entered in registration. (If you have registered for past conferences, your CFP® number may auto-populate.) If needed, contact the CFP® Board of Standards to obtain your CFP® number: 800-487-1497).
Conference fees can be found on the Registration page. Payment is online, by credit card only.
If there are spaces available by the conference dates, limited onsite registration may be available.
FPA members can register for a lower registration fee. Learn about FPA membership here. There are no other discounts for attendees or students. (Students can join FPA at a substantial discount and be eligible for the FPA member registration fee.)
Not offered.
On-Demand Sessions are included with the In Person Registration. Once the in person conference sells out, we may offer registration for On Demand Sessions starting mid-May and would be available through mid-August.
The FPA NorCal Conference is organized by a committee of volunteers representing the four FPA chapters in Northern California. The conference committee consists of experienced financial planners who are accustomed to working in a world of uncertainties.
The conference committee strives to provide top quality education and networking opportunities for our members. In planning an annual event of this magnitude, we can be faced with circumstances that are beyond our control such as travel delays, labor interruptions, earthquakes, or a multitude of unforeseen situations.
We appreciate your understanding that when an unforeseen situation arises, we will do everything in our power to mitigate the disruption to our members and still meet the conference objectives. Despite our planning experience, from time to time a speaker becomes ill, misses a flight, or cannot appear for some reason. We apologize for not being able to refund registration fees due to a speaker cancellation.
The possibility exists, although we believe the probability to be low, that an unforeseen event could disrupt the entire conference from occurring. Should the conference be cancelled, we may be able to provide partial refunds, but we cannot guarantee that we will be able to refund your entire registration fee, due to contractual obligations with the hotel and conference vendors.
We clearly cannot predict the future, however we will do our best to address the unforeseen circumstance if it arrives.
CE credit is offered for CFP®, IAR, and CIMA®. We can provide you with a letter verifying your attendance that you may submit to other certifying or licensing bodies.
We are awaiting approval from CFP Board, NASAA, and IWI. We will update this site as CE is approved by each organization.
The conference is held at The Palace Hotel, 2 New Montgomery St., San Francisco CA 94105.
The Palace Hotel offers a special room rate for this conference. For more information please visit the venue page or call the hotel directly at 888-627-7196 and identify yourself as a registered attendee for the 2024 FPA NorCal Conference.
The cost of parking at the Palace Hotel is very high. Attendees who drive to San Francisco may wish to arrive early, drop bags at the front of the hotel, and park at a nearby parking garage. There are several around the corner. Make a right at the first street past the hotel (Jessie Street), go down to the second block – there’s a garage on your left. Or continue to 3rd Street, make a right – the Hearst Garage (45 3rd Street) entrance is just past California Pizza Kitchen on the right.
There is also MOMA Garage at 147 Minna Street. From The Palace, continue on New Montgomery Street past Mission. Turn right on Howard, turn right on Third Street and right on Minna.
One more garage is the Moscone Center Garage at 255 Third Street. From the hotel, continue on New Montgomery Street, turn left on Mission, right on 2nd Street, right on Harrison, right on Third Street. The garage is after Folsom Street on the right.
The hotel offers free WiFi in the lobby. Thanks to our Palladium WiFi Partners, the conference also provides free WiFi in the conference areas. Visit each day’s Palladium WiFi Partner in the Sunset Court to obtain the day’s WiFi code.
Video recordings of workshop and keynote sessions are available to view through On Demand Sessions from June through August 2025.
Private recording is prohibited.
Speaker materials (PDFs) are available for attendees to download two weeks prior to the conference, and during the conference. Downloads are accessible via the website and the conference app. Materials are accessible/downloadable from the app or on the On Demand website from May 11, 2026 through August 31, 2026.
Click a button below to add the 2026 FPA NorCal Conference to your calendar.
Please complete the form below to submit your cancellation request.